We Have The First Week Of Blu-ray Sales Numbers

Courtesy of the-numbers.com, the first week of Blu-ray sales for The Last Jedi have come in, for the week of April 1st, 2018.

BluRay

First, for some context, let’s look at the Blu-Ray sales for previous Disney Star Wars live action feature film releases.

The Force Awakens:

ForceAwakens

Rogue One:

RogueOne

The Last Jedi:

TheLastJedi

Now, it should be noted here, that we only have one week of sales data for The Last Jedi so far.  Anything could happen in the coming weeks as new data comes in.

But overall, this doesn’t look good.

For the first week of reported sales, The Last Jedi sold 1,480,299 fewer copies than The Force Awakens, and only 77,865 copies more than Rogue One in their first weeks.

In dollars, The Last Jedi sold $40,324,282 less than The Force Awakens, and only $6,892,312 more than Rogue One.

For context, The Force Awakens sold 1,558,164 more copies than Rogue One, for a dollar amount of $47,216,594 more than Rogue One.

It will be interesting to watch the sales as more data comes in over the ensuing weeks.

I invite others to double check my math.

UPDATE:

A Twitter user who read this blog entry commented:

Here is the data for the 3rd week of The Force Awakens:

ForceAwakens3

So that’s a difference of 2,168,918 units between The Force Awakens and The Last Jedi by the 3rd week in release. That’s a $57,512,212 difference in sales between the two in the 3rd week.

UPDATE:

Jedi Temple Archives argues that streaming services and electronic sell-thru are partly responsible for The Last Jedi’s poor blu-ray sales.  That article can be read here.

There’s no question that streaming services and electronic sell-thru may be partly responsible for the poor Blu-Ray sales of The Last Jedi. But let’s be clear on a couple of things.

First, streaming services and electronic sell-thru were just as widely as available during The Last Jedi’s release, as they were during The Force Awakens release.

Second, Star Wars is not the average run-of-the-mill movie. Collectors like to have physical copies with box art to place on their shelves. Not any more.

Third, TLJ had tons of extras that should have appealed to fans, especially collectors.  Extras which wouldn’t have been available through the streaming service.

Fourth, we can look at this in the context of the massive box office drop for the Last Jedi after its opening weekend.

Fifth, this falls in line with the waning toy and merchandise sales as a whole.

UPDATE:

Jeremy from Geeks + Gamers offers some commentary on this story:

13 thoughts on “We Have The First Week Of Blu-ray Sales Numbers

  1. Pingback: Star Wars Author Claudia Gray Thinks The Force Is About Kindness | Disney Star Wars is Dumb

  2. Pingback: The Real Story That The Shill Media Is Trying To Distract People From | Disney Star Wars is Dumb

  3. Pingback: Wookiepedia Stupidly Wags Their Finger At Fandom | Disney Star Wars is Dumb

  4. Verrrrrry interested in all the updates that will follow. I honestly can’t imagine that it got a bump up after the initial release. We’ll see what the numbers say, but I’m thinking that it’s opener was as high as it got followed by a slow, or even steep, decline.

    Liked by 1 person

  5. Pingback: Star Wars Episode IX: Revenge Of The Media (And The Assualt On Fans) – Society Reviews

  6. Pingback: Something Rotten Might Be Going On At Rotten Tomatoes | Disney Star Wars is Dumb

  7. Pingback: SJW Struggles With Basic B2C Concepts | Disney Star Wars is Dumb

  8. Pingback: Examining Rian Johnson’s Massive Stupidity | Disney Star Wars is Dumb

  9. Pingback: SJW Goes On Bizarre Hyperbolic Tirade For Esquire | Disney Star Wars is Dumb

  10. Pingback: Chuck Wendig and Bryan Young Unwittingly Advertise Geeks + Gamers | Disney Star Wars is Dumb

  11. Pingback: UCLA Weaponizes Pseudo-Science | Disney Star Wars is Dumb

  12. Pingback: SJW Activists Flood RT With 5 Star Reviews Again | Disney Star Wars is Dumb

  13. Pingback: Star Wars Appeal Becoming More Selective | Disney Star Wars is Dumb

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s