Travis Bean at Forbes writes:
Box Office: The 92% Plunge For ‘Star Wars: Rise Of Skywalker’ Was Unprecedented
But the real story isn’t how 1917 became Sam Mendes’ third-best opening weekend ever. No, what we should really talk about is just how monumentally low the $15.1 million fourth-weekend total is for Star Wars: The Rise of Skywalker.
Before we get to the bad news, let’s make one thing clear: all is wonderful in the Star Wars universe. The movie has likely already hit the $1 billion mark (we’ll know for sure as worldwide box office returns slowly churn in). The Star Wars sequel accomplished the notable feat of spending three weekends atop the box office. The Disney movie’s $463.1 million total makes it the third highest grossing film released in 2019. And on top of it all…the movie is actually pretty fantastic (in my opinion).
But we can’t deny the facts. And the fact is that almost no movie that made that much on opening weekend has ever had this gigantic of a drop at the box office.
After a $177.4 million opening weekend, Rise of Skywalker saw 59.2% decline on the second weekend—the fifth-worst showing for the club. Then the Disney film’s $34.5 million third-weekend showing resulted in an 81% drop—the third-worst showing for the club. And now this past weekend’s 91.5% drop ties The Rise of Skywalker with Avengers: Endgame for the largest fourth-weekend drop for anyone in the $100 Million Losers Club.
It doesn’t stop at the $100 Million Losers Club though. That 91.5% fall is the worst fourth-weekend showing for any Disney movie that made $1 billion in 2019. It’s also the worst fourth-weekend showing for any Star Wars movie ever.
Now for the worst part: no movie that has ever made at least $175 million on opening weekend has seen this much of a decline. Only 12 movies have accomplished such a massive opening weekend—but only one has seen a 91.5% drop.